Impact area 1 of 4

Health

stirring in the cooking pan

The shortage of medicine is worsening, while the focus of healthcare slowly switches from treatment to prevention. What is cooking in the EU? Our LSHL- experts explain to you what is simmering regarding health.

Steven Odding and Jack Templeton:

"A world in which your medical treatment is tailored just for you is no longer a fantasy. "

Ever since the last elections, the EU has been on the move, shaping legislative frameworks in the fields of life sciences. However, these advancements are not just about ticking boxes: they provide with glimpses into the future of these fields. What does it tell us?  

Imagine a world where your medical treatment is tailored just for you. Every pill, every therapy, is precisely designed to fit your unique biology. It may sound like something out of science fiction, but with advancements in technology, it is closer than you think.


European efforts 

Leading this healthcare revolution, are recent efforts by EU institutions to finalize regulations in the life sciences domain. One such example is the recently introduced European Health Data Space. By facilitating the sharing of health data on a larger scale, we're uncovering valuable insights that can improve treatments, enhance outcomes, and even prevent diseases before they emerge. 


However, while personalized medicine and data play a crucial role, they are just one piece of the puzzle. Across Europe, other significant legislative strides are being made. The Clinical Trials Regulation, for instance, is streamlining medical research evaluation, ensuring faster and more efficient access to innovative treatments. Meanwhile, the launch of the Pharmaceutical Packagemarks a significant milestone. It ensures access to affordable medicines, fosters competitiveness, innovation and sustainability, strengthens crisis preparedness and response mechanisms, and amplifies the EU’s voice on the global stage.  


From fantasy to reality 

In this rapidly evolving landscape, as we confront challenges like antimicrobial resistance (AMR) and medicine shortages, these initiatives pave the way for resilience and innovation. Amidst it all, one thing is clear: the digital transformation of healthcare is unstoppable. From telemedicine to wearable devices, digitization is driving unprecedented advancements, promising to revolutionize every aspect of the field. 

Joyce Pepe:

"Holistic health is more than just a catchphrase, it will be woven into all our policies."

A healthy life is the best medicine. Despite this fact, a significant amount of the EU population is not healthy, facing issues such as obesity and high blood pressure. How can the EU promote healthier living in the next five years?

In our own pursuit of better health, we are often bombarded with advice – exercise more, eat well, quit smoking. This makes identifying a singular overarching strategy to promote healthy living difficult. Yet, amidst all this, there is a powerful idea gaining traction: holistic health. It is more than just a catchphrase; holistic health is all about looking at our well-being in a complete way, acknowledging the interplay between both body and mind. 


Last mandate 

While we have seen some positive initiatives, like the School Fruit, Vegetables, and Milk Scheme, Front-of-Pack Nutrition Labeling, and efforts to improve leisure time, physical activity and mental health, there's a growing demand for a more comprehensive approach. Picture a world in which health is woven into all policies, not just as a side issue.  


Our past collaboration with the International Sports and Culture Association and JOGG (Jongeren op Gezond Gewicht) on the HealthyLifestyle4All campaign has shown us the importance of this approach. But despite these efforts, there is still no plan that brings everything together.  


How we can help you 

At S&P, we're closely monitoring developments. We're enthusiastic about innovative ideas, such as a comprehensive mental health plan. Our hope is for a concerted effort to make European health better, in every way.  

Contact team Health

Steven Odding
Senior Consultant

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